$191 profit on Dating offer and email traffic with Vrume

Network – iMonetizeIt

Offer – Reifeliebhaberin

Traffic source – Vrume

Advertising format – Email

Period of campaign – 12 days (12/05/23-12/18/23)

GEO – Germany

OS – Android and iOS

Costs – $223

Earnings – $415

ROI – 85.54%

*This case was based on the campaign from our partner

Today, I’ll share my experience of work with Dating and paid email traffic from Vrume ad network. The format belongs to the premium traffic segment, and since I have already launched a member traffic in the past, this time I decided to try it on iMonetizeIt offer as a test.

From time to time, I work with iMonetizeIt affiliate program, both with Smartlink and single offers in Dating vertical. At the beginning of December, I asked the manager for a list of top offers for Europe and took one of them – 16905 WAP WEB Reifeliebhaberin DOI / DE (FOR EMAIL) for testing. The advertiser only accepted email traffic here, which suited my campaign perfectly to close the initial target with paid traffic.

Campaign settings

I didn’t use pre-landings or creatives, I ran traffic directly to the offer link with landing page.

Next, I select the device type in the settings – mobile (most often I give preference to mobile devices due to better payback).

Also, when creating campaigns, I made separate ones for iOS and Android. The cost of purchasing the OS certainly differ, but allows making better optimization.

I didn’t use any proxy in this campaign.

After launching the campaigns and receiving the first results, it was necessary to carry out optimization. I removed all less effective performing publisher ids. And soon it brought great profit 😊

Results

Costs – $223

Conversions – 56

Cost of conversion– $3.99

Earnings – $415

ROI – 85.54%

Frequency cappings – 1/24

Profit – $191

As a result, during a 2-week test run on Reifeliebhaberin offer, I received 56 conversions and reached ROI of 85.54%:

Statistics from iMonetizeIt affiliate program

Statistics from Voluum tracker

The revenue was $415 with costs of $223.

Thanks to optimization and timely adjustments, the campaign with iMonetizeIt offer paid for itself in a short time and even made a profit!