How to make $863 on Dating offer and Popunder in 8 days?

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July 01, 2024

Hi!
Are you ready to launch a new campaign right now? Let’s start!
Meet a new case study with Clickadu Popunders and iMonetizeIt Dating offer!

*This case was based on the campaign from the media buy team

Offer: WAP Nu-date * SOI / US
Affiliate network: iMonetizeIt
Traffic source: Clickadu
Ad Format: Popunder mobile
Ad campaign period: April 22–30, 2024
GEO: US
OS: Android
Spending: $486
Conversions: 281
Conversions cost: $3.07
Earnings: $863
ROI: 77%

The test was short-timed, but turned out to be quite informative. Today I show you how having small traffic volumes and a simple scheme of earning to get additional $$$ for your vacation😎

My team has been purchasing traffic at Clickadu for several years and testing it with various affiliate networks. For this case study, I ran traffic to Nu-date SOI offer from iMonetizeIt to demonstrate what results you can get in a week on popunders.

Advertising campaign settings

Let me start with the fact that popunders show perfect work with Dating offers, so without hesitation I choose it as an ad format. In addition, I set targeting only for the mobile version on Android.

After speaking with the manager, I picked Nu-date SOI offer for the US with a payment of $2.56 for registration. Only male 21+ y.o. traffic is accepted.

As for Geo, although the USA is a region with high solvency and competition, this will not prevent me from promoting the offer on the market.

In general, the settings at Clickadu were intuitive. After entering the campaign name, I picked the Popunder advertising format and CPM as the payment model.

The rate was set at $2.56.

Next step, I set up a 1/24 frequency limit and turned off automatic bidding.

The minimum budget per day for the network wass $30, I set it.

Also, after the start, the payout on the offer increased from $2.56 to $3.44.

Pops targeting settings

GEO: US

OS: android 10+

Device: phone

Popunder Counter: 0, 1, 2

Not iframe

Not Proxy

Creatives and pre-landing

It’s also important to keep in mind that the choice of creatives on pops depends not only on conversions, but also on the number of bots and unnecessary traffic that can be filtered out.

Based on my experience, I can emphasize that better results are shown by pre-landings with questionnaires, which, unfortunately, I can’t share in this case. You can also request pre-landings from iMonetizeIt to use them in your tests or create your own.

Screenshot of statistics from iMonetizeIt

Screenshot of statistics from Clickadu

In total, after testing the campaign with popunders and Dating offer from iMonetizeIt, I got a total ROI of 77.57% in 8 days. Profit was $863 with expenses of $486.

As you can see from the results, it is possible to make a profit from popunders from Clickadu in Dating without spending a lot of effort and money. The tests paid for themselves, so let’s move on😉